Sunday, November 15, 2015

Tata Motors - Made Of Great

Lionel Messi - Tata Motors Brand Ambassador
Hello friends,

If I can consider one person to be an embodiment of the phrase “made of great”. It has definitely got to be my cousin brother. He was born and brought up in a town in Karnataka and for obvious reasons, did not get the quality of education that we could get here in a metropolitan city like Mumbai. Still, as they say that it is the fire within that drives a person and where there is a will, There is a way. After crossing his plus two, he realized that he needed to improve his conversation skills a lot and for that a strong hold on English is a must. 

He is a huge cricket fan and he listened to the commentary really well and that is where he picked his accent and pronunciation skills from. I remember him always keeping a dictionary and diary handy while watching cricket on television. This is the right attitude of a learned, not caring about what others would think and moving on the path of self improvisation, always. Soon, he started working on a part time job to support the advanced level language courses he wanted to pursue. He somehow did make it work inspire of the limited financial resources and worked really hard on it. Eventually, he managed to get a job at a call centre related to travel and tourism. After an year or two of working with them at a pretty decent package, he started a small tourism related call centre cum office of his own in Delhi, itself. He would work night shifts at his job and manage his business during day time. This continued for almost 3 years, when he finally took a life changing decision of moving to London for higher education. He then pursued his masters in business administration in UK and side by side managed his business in India to support his education.

 It has been 8 years now, he his done with his post graduation and owns a small travel and tourist agency in London and by god’s grace and his immense endeavors, is doing quite well.  He listened to his instinct and passion always, not bothering about what background he came from, his financial constraints, his growing age at which Indian families believe you should be married.

Well, he would finally be here by the end of this year to get married as he is a self sufficient man now and he is 32, not a big deal, I guess. All heroes, do not make it to magazines and news highlights but continue to inspire us by living a life extraordinaire!! No one in our family thought, he would make it big!! But the guy never got demotivated and kept moving forward. He indeed is made of great!!


  1. The story of a Legend in himself – that’s how I will describe it in a short sentence. Very well written with words which enhance the simplicity yet greatness of the person. Salutations and very happy for you to have got inspired and bringing out your best in life.

    My answer: Tata is a name which any and every person can rely on for its honesty, commitment and perseverance. Lionel Messi is a legend who has carved his name in history books with total dedication to the game, simple living and improvisation which is seen with each game he plays. The association of Tata Motors and Lionel Messi as their Brand Ambassador will definitely give an edge to the Tata group over its competitors solely because the brand Ambassador also holds the same reputation of not letting his fans down ever, like Tata Motors who have given the best to the world over the decades. Its an exemplary association par excellence.

    You can choose my answer as the Voucher winning comment if you feel I described it all well.. :) Please remember to post it on the Indiblogger contest page today as soon as you have 3 comments here..

  2. very inspiring article. Truly there are very few people who fight for their career.

  3. Hi Apsara what a beautiful writing style you have keep up the good work
    Indeed a nicely written post. I wish you good luck for the contest
    Here is my answer for the contest question
    The association of Tata Motors with Lionel Messi is that of two greats. Lionel Messi has been exceptionally talented who with his hard work, determination and sacrifices has got better and tougher in his chosen sport so is the Image, reputation and quality of TATA Motors that have transformed brilliant ideas into masterpieces of engineering and created a brand and products that we are so proud of as Indians. Lionel Messi has transformed his body and the mind body co-ordination into a masterpiece of precision and excellence it would not be wrong to say that Lionel Messi is the TATA Motors of sports where as TATA Motors is the Lionel Messi of vehicles both giants in their own spheres driven by the drive to excel and lead by example. So Lionel Messi is the best choice for becoming the brand Ambassador for TATA Motors

  4. Your post describes #madeofgreat so well that it has winner written all over it. Good luck for your entry.
    Here is my answer.
    Like minds think and act alike looking at the track record of TATA Motors it has stood the test of time and built a business that was built using bricks of hard work on a foundation of trust. Authenticity, reliability, simplicity, as well as its commitment to innovation are the trademarks of brand TATA Motors. These same qualities are present in Lionel Messi who with his immense talent has made a mark for himself on the international football field .Facing all hardships he has worked hard toiling on the fields and in training sessions facing injuries and pressure to come out trumps and be a winner. Thus these two greats Lionel Messi and TATA Motors are made for each other .There association is a bond of two legends
    In case you pick me a winner my email id is :
    Fingers crossed :)

  5. Your post defines #madeofgreat to the hilt. Goodluck for the contest
    My answer is:
    Authenticity, reliability, simplicity, as well as its commitment to innovation are the pillars of strength on which TATA have built a brand that has put India on the global map. It is a brand that has stood the test of time just like Lionel Messi who tackles opposition on the field with his skill,agility,strategy,brilliance and raw power to reach and score a goal so has been the track record of TATA motors who has become a brand leader and a global giant. These qualities make TATA Motors and Lionel Messi perfect partners who stand for the same set of values thus Lionel Messi is the perfect brand ambassador to represent TATA Motors.
    Hope my best to be a winner here; do contact me for the prize at
    fingers crossed

  6. Your post defines #madeofgreat to the hilt.Very well written and interesting post indeed.
    My Answer
    Tata Motors is a brand that makes durable vehicles, with its MADE IN INDIA mark makes every Indian proud. It is a brand seen globally as Trusted, Reliable, Innovative and at the forefront of technology. In its journey since inception it has overcome all odds, competition, and adversities with grit and determination. These same qualities are associated with Lionel Messi who was very talented and hardworking from a very early age. With each game that he played he kept improving his skills and built a career to become one of the best player of professional football. There qualities make both TATA Motors and Lionel Messi giants who perfectly compliment each other and Lionel Messi the right and perfect Ambassador who stands for the same values that TATA Motors does.